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    January 19, 2006

    BCCI moves to ensure India's cricket season remains intact

    The BCCI's recent announcement that it would not play in any more Champions Trophy tournaments because of the inherent unprofitability of the tournament was also linked to the fact that several of the ICC's events were scheduled between October and February, directly coinciding with India's home season.

    This obviously meant that the BCCI could not hope to get any revenue from those events since the ICC (and IDI) owned the rights and they had their own set of partners and sponsors. This would directly impact the BCCI's hopes to generate moolah from sale of television rights and even its existing arrangements for team sponsorship and apparel sponsorship, because the ICC would clamp down on any sort of ambush marketing, regardless of whether the arrangement existed previously or not.

    Now, news emerges that India's tour to New Zealand in early-2007 has been called off because the 2007 World Cup was moved from April to March. In addition, the BCCI perhaps felt that it was pointless to play in New Zealand when the conditions in West Indies would be markedly different. Of course, the other reason would have been to ensure that the team's morale didn't suffer from possible thrashings on juicy, tampered wickets there, as was the case in 2003.

    I hope the BCCI sticks to its stand that India will not tour at certain times of the year. I wrote two years ago that India would do well to go back to the tradition of linking matches with various festivals. I can't remember the last time Australia toured anywhere in December-January because staging matches at Melbourne on Boxing Day and at Sydney on Jan 2nd is part of their cricketing culture. England doesn't tour anywhere between May and August. So why should India forgo valuable revenue from hosting test matches in its cricket season, especially when the BCCI has enough muscle money power.

    If the BCCI indeed does manage to pull this one off, I will be very happy, for I ended that post saying:
    Of course, I know none of this is ever likely to happen. It IS just a random rambling rant.


    Thus spake Jagadish @ 12:04 PM |
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    2 sledge(s):

    I understand's BCCI's logic of saying 'Aus and Eng have home series in their summer while India is forced to give up their home series at their peak season for ICC tourneys.. basically no revenues'.. my point is, if all major teams claim exemption during their peak season home series.. is there any time left in a year to have these ICC tournaments..?? either scrap them totally (which ICC can't.. its their source of income..)or play them once in 2 years.. but vary the times so that all teams have to give up their home series peak season atleast once.. otherwise no solution for this..!!!

    By Blogger Beowulf (19-Jan-2006, 7:47:00 PM)  

    beowulf: Not all major teams claim exemption. For e.g. South Africa are touring now even though they prefer having Boxing Day and New Year tests. New Zealand also honour commitments to Australia when they tour, even though NZ recently [5-6 years ago] (re)introduced Boxing Day and New Year tests. To my knowledge there're only two sides who refuse to budge during their home season: Australia and England.

    By Blogger Jagadish (20-Jan-2006, 7:22:00 PM)  

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